The pro-life movement is facing a big problem. Young abortion advocates are on the rise and sharing pro-abortion propaganda, talking points, and arguments with millions of impressionable young people.
If their efforts go unchecked, we will lose the next generation and with them we will lose the battle for life.
That is why we have launched the “In Defense of Life” campaign. On our website, this campaign provides a one-stop-shop for pro-life apologetics. We not only lay out a compelling pro-life foundation, but we also refute all major pro-abortion arguments and will continue to do so as the need arises. This is a revolutionary tool in the next generation of the fight for life and follows in the footsteps of our founder, Dr. Willke.
It is easily accessible to pro-life advocates, leaders, pregnancy resource centers, and even those who are making up their minds on abortion. Each article is made in collaboration with pro-life leaders, debaters, and advocates with thousands of hours of combined experience defending life. We have ensured that the content is clear, compelling, and robust.
We currently feature full refutations for the pro-abortion arguments from:
- Bodily Autonomy
- Self-Defense
- Rape
- Rights at Sentience
- Rights at Viability
- Economic Justifications and more!
But these articles are only the beginning of this new campaign. Soon we will produce videos, infographics, and live streams delivering digestible pro-life apologetics directly to young people where they are on social media.
At the end of last year, we began to test this strategy for proof of concept. The results were remarkable; we received more than 80,000 views in 28 days and saw a more than 1200% increase in new viewers, those who had never seen our content before!
Our efforts to reach young people will not stop there. We have also partnered with proven pro-life content creators who have large platforms where they admirably defend the unborn online. We have brought them into this campaign as contributors who will share our resources and expand our reach beyond what would otherwise be possible.
The key to success is getting the material into the hands of those who need it. We have identified five key demographics that we need to reach with compelling pro-life apologetics.
- Young people on social media
- Pro-life students
- Churches
- Pregnancy resource centers
- Parents and grandparents
The In Defense of Life campaign has just been launched, and we ask that you help us get this information into the hands of those who need it!
Once we have established success in reaching young people online, we will use that as a launching point to take pro-life apologetics to them in person on college campuses. We will partner with student groups on college campuses like Turning Point USA chapters, Students for Life chapters, and others to set up in-person events to present the case for life directly to college students.
Pro-life apologetics have always been at the heart of Life Issues Institute’s efforts to change hearts and minds through pro-life education. Dr. Willke’s groundbreaking book “Abortion Questions and Answers” equipped previous generations, and the In Defense of Life campaign will equip future generations.
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